25
Oct
21
Newmor Logo through the years
Newmor logo through the years – Alongside our new product launch, this Autumn we introduced a rebrand to reflect our British heritage and design-led outlook.
We’ve taken a look back at the Newmor logo through the years, from the experimental look of the 1960/70s, the bright colours of the 80s, and the geometric forms of the 2000s, to our new look which celebrates our commitment to innovative design, our British heritage, and our manufacturing expertise.
Manufacturing in Wales, UK since 1967, we have become one of the leading suppliers of design-led, durable, and sustainable wallcoverings for commercial interiors worldwide. The launch includes a new logo, typefaces and brand colours which have been reflected through the binders, tip cards, website, and all other sales and marketing collateral.
David Johnston, Managing Director commented, ‘The aim of the project was to bring a focal point to the brand’s rejuvenation and appreciation in its heritage, its design expertise, its manufacturing excellence and most importantly, its employees and customers. The project has become the centrepiece of all the hard work invested in the business over a number of years. The journey we’ve gone through to reach its conclusion has been enlightening and has certainly brought a new perspective to the brand’s values and commitments to its future endeavours, whether it be in innovation or sustainability, a clear path has now been laid.’
Moving on from the more corporate feel of the Newmor logo through the years, which was originally developed to consolidate the UK business with the company’s international operations. The new brand represents the company’s commitment to celebrating pattern and design in commercial installations globally, while reducing life cycle cost, and impact on the environment.
